To engage your audiences you need think about post and article delivery, that means creating exciting social media and creative content. By using rich, relevant content you can drive customer engagement, and ultimately drive sales.
Effectively, post and article delivery is the core of content marketing. You need to make your content enjoyable, inspirational, interesting and entertaining to really stick with your audience, and help build brand awareness. At Monster, we can help create a range of articles, such as blog posts, news stories and infographics, and all of these can be adapted into social media posts. Once your content is made, we can help deliver them to the right audience, via a range of methods like PPC and creating select user groups on social media.
Facebook offers a range of methods for targeting audiences and post and article delivery. You can create slideshows, photo carousels, single photos and videos, offers, events, live videos and more. Then, you can target a whole range of people by using demographics, interests, people that have already visited your site and people that haven’t visited your site but have similar interests to those who have. This really helps to spread your advert to the right people. If that isn’t enough, Facebook posts can also go out to your Instagram page whilst only creating one advert. We can cover all of this at Monster, and to take it one step further, we’ll look at the reports produced to check we are constantly improving and targeting the right people.
Post and article delivery can be time consuming, especially if you have lots of things you want to post every day. Most channels offer a scheduling system, where you can create all your posts in one go, and then spread them out over hours, days or weeks so you don’t have to think about them for a while.
At Monster, we understand the important of post and article delivery. The where, when, how and why. So get in touch with us to see how we can help you decide what content, what channels, when to post and why you need to post it.
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