Various articles regarding industry specific news and information, as well as relevant technical Knowledge Bursts to assist current and prospective clients in making the right decisions on their projects.

image of two men sat at a desk deciding what content to write for their cornerstone content

February 18, 2020

Everything you need to know about cornerstone content

All content is important, but some content is definitely more important than others. Cornerstone content is that content which your website couldn’t do without; it gets more traffic and converts…

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June 11, 2019

Why designing your website with accessibility in mind will save you time and money.

You wouldn’t send an application into the world that didn’t make use of responsive technology or one that wasn’t mobile compatible – so why would you build one that people couldn’t use?

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March 21, 2019

Why you should outsource your web design to professionals

Websites are key to modern businesses. They offer customers a chance to interact with you and your brand from the comfort of their own homes and use the content of…

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March 12, 2019

Business website: tips for content management

Expert content management can be key to the success of any business website online. If you’re a business owner, you may find the following tips help increase traffic, engage visitors…

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March 4, 2019

The essentials of eCommerce website design

When creating an eCommerce online store, you have to consider various aspects, including performance and user experience. If you are using a web developer, they will have to make your…

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January 11, 2019

Google and ‘the optimisation of intention’

Search intent relates to the reason behind a person conducting a specific search. However now it’s not necessarily the ‘what’ but the ‘Why are they searching for that thing?’. In this article, we will look at the true nature of ‘the optimisation of intention’.

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December 11, 2018

Simple steps for creating a successful brand

Branding goes beyond creating an attractive advertisement or an eye-catching logo. You have to be creative and innovative to build a successful brand. Here are some steps you can follow…

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December 6, 2018

SEO in 2018: what was important?

As we’re nearing the end of the year, it is the perfect time to reflect on changes that have happened in the industry throughout 2018. In this blog post, we…

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November 28, 2018

12 ways to increase visitors to your website in 2019

As we get to the end of another year, it presents us with the perfect opportunity to look forward and determine how we are going to approach business throughout 2019….

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September 26, 2018

5 tips to improve SEO with pay-per-click advertising

Many website owners and digital marketers consider SEO to have more long-term benefits than pay-per-click. However, they fail to appreciate the effectiveness of pay-per-click advertising in improving the popularity of a site. What’s more, PPC offers almost immediate results.

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